Everything on the site, in the order the sections run

26 pieces across four sections. The section pages carry the same material laid out; this page is the register.

Frame	Piece	What it covers
	The Year the Arrows Swapped Places The Numbers and Who Counts Them · Long read	In 2024, for the first time since the craft boom began, US brewery closures overtook openings, according to the Brewers Association's annual figures.
	Thirteen Per Cent of the Volume, and a Larger Share of the Dollars The Numbers and Who Counts Them · Short read	Craft beer's volume share sits around 13% of the US market while its dollar share runs higher — this piece explains the gap using Brewers Association and Beer Institute d
	The Federal Numbers Come From Tax Forms, and That Is Why They Are Slow The Numbers and Who Counts Them · Feature	TTB shipment data is the federal government's count of beer production, and it arrives months after the period it covers because it is compiled from excise-tax returns —
	A Pint Sold Across Your Own Bar Is Worth Several Sold Through a Distributor The Numbers and Who Counts Them · Feature	Each tier of the three-tier system takes a margin, so taproom revenue runs $700 to $1,100 a barrel, against distributed revenue that can fall below $200.
	The Same Count, Run in Britain, Is a Count of Pubs The Numbers and Who Counts Them · Feature	CAMRA's annual figures track British pub closures the way the Brewers Association tracks US brewery counts — this piece puts the two series side by side, names the UK fig
	Bud Light Lost the Top-Selling Spot in 2023 and Has Not Taken It Back The Numbers and Who Counts Them · Short read	For decades Bud Light was the top-volume US beer; in 2023 it lost that position, and Beer Institute shipment data shows no recovery.
	From the Fastest-Growing Category to a Write-Down in Four Years The Numbers and Who Counts Them · Long read	Hard seltzer's trajectory — rapid volume growth through 2020, then inventory write-downs and category contraction by 2022–23 — is one of the sharpest reversals in recent
	AB InBev, Molson Coors, Heineken, Carlsberg and Asahi Own Most of What Is Left The Numbers and Who Counts Them · Feature	Five multinationals now hold most of the world's beer volume. See which brands each owns and what became of the craft breweries they bought.
	After a Decade of IPA, the Thing People Order Again Is Lager What Is Actually Being Brewed · Feature	Brewers Association and Circana data show lager, including the Italian pilsner variant, recovering craft share after years of IPA dominance.
	The One Line Still Climbing Has No Alcohol in It What Is Actually Being Brewed · Feature	No- and low-alcohol beer is the one category still growing as US beer volume falls, and this piece explains how it is made.
	Athletic Brewing Is Now a Top-Twenty US Brewer by Volume What Is Actually Being Brewed · Short read	Founded in 2017 and producing only non-alcoholic beer, Athletic Brewing reached the Brewers Association's top twenty US breweries by volume.
	Three Versions of the Same Hop, and Why They Taste Different What Is Actually Being Brewed · Feature	Hazy, cold and West Coast IPAs use the same hops but differ in grain bill, fermentation temperature and filtration, with measurable results.
	Pastry Stout and the Backlash That Turned Into a Style Guide Argument What Is Actually Being Brewed · Feature	Pastry stout — adjunct-heavy, high-ABV, often exceeding 10% and flavoured with coffee, chocolate or fruit — provoked debate over style guidelines.
	The Canned Cocktail Did Not Exist as a Category and Then It Took the Shelf What Is Actually Being Brewed · Short read	Ready-to-drink canned cocktails grew from a negligible share of the US alcohol market to a category large enough to displace beer facings.
	Constellation's Zero and the Olympic Sponsorship That Named a Category What Is Actually Being Brewed · Short read	Corona Cero's appointment as the official beer of the Paris 2024 Olympics — a non-alcoholic product fronting the world's largest sporting event — marks the point at which
	Tree House and Trillium Built Something You Can Only Get There The Breweries Themselves · Long read	Tree House in Charlton and Trillium in Canton operate largely as taproom-only businesses with minimal distribution. Here is the economics of scarcity.
	Stone After the Sapporo Purchase The Breweries Themselves · Feature	Sapporo Holdings acquired Stone Brewing in 2022. This piece looks at the deal, what changed at the Escondido brewery and what stayed the same.
	Dogfish Head Inside Boston Beer, Five Years On The Breweries Themselves · Feature	The 2019 merger of Dogfish Head and Boston Beer was framed as a union of equals. Boston Beer's annual reports show what happened next.
	What BrewDog's Filed Accounts Actually Show The Breweries Themselves · Feature	BrewDog files annual accounts with Companies House that anyone can read. This piece works through the 2022 set: revenue, EBITDA and debt.
	Cantillon Produces About 2,000 Hectolitres a Year, and That Is the Whole Problem The Breweries Themselves · Feature	Cantillon in Brussels and 3 Fonteinen in Beersel make so little lambic that allocation governs how their bottles are priced and rationed.
	Cloudwater and Verdant Are Doing Something the Distribution Numbers Do Not Capture The Breweries Themselves · Short read	Cloudwater (Manchester) and Verdant (Penryn) built their reputations on direct-to-consumer, short-distribution models that duty data misses.
	Six Breweries With a Certificate No One Else Can Use The Breweries Themselves · Short read	The Authentic Trappist Product mark is controlled by the International Trappist Association and only monasteries brewing within their walls can use it.
	A Law Written in 1516 That Still Gets Cited on Modern Cans Where It Came From · Short read	The Reinheitsgebot, the Bavarian purity law of 1516, allowed only water, barley and hops. See what it meant then and what it means on cans now.
	Pilsner Urquell Brewed Its First Batch in 1842, and the Style Took the World Where It Came From · Feature	The first pale lager brewed in Plzeň in 1842, using Saaz hops, soft water and lager yeast, set the template for the world's dominant beer style.
	The Statistician at the Guinness Lab Who Published Under a Fake Name Where It Came From · Short read	William Sealy Gosset, working as a brewer at Guinness's St James's Gate brewery in Dublin, developed the t-test to solve a small-sample quality-control problem and publis
	Three Founding Moments, Forty Years Apart Where It Came From · Feature	How CAMRA (1971), Anchor Brewing (1965) and Sierra Nevada (1980) began, each a response to consolidation and bland mainstream beer.