Section 02
Style shifts, brewing methods and the categories gaining and losing shelf space — from the lager swing to no-alcohol.
Starts here
US beer volume data and Brewers Association style-trend figures show lager — including the Italian pilsner variant — recovering share after years of IPA dominance: this piece names the style categories, the production figures and which breweries have launched lager lines to meet the shift. Trend piece with named sources.
Feature
Brewed
No- and low-alcohol beer is the one volume category growing consistently across both craft and multinational producers — this piece explains the dealcoholisation…
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Brewed
Founded in 2017 and producing only non-alcoholic beer, Athletic Brewing's volume growth placed it among the twenty largest US breweries by the mid-2020s according to…
Short read
Brewed
Hazy IPA, cold IPA and West Coast IPA use overlapping ingredients but differ in process parameters — grain bill, fermentation temperature, filtration — that produce…
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Brewed
Pastry stout — adjunct-heavy, high-ABV, often exceeding 10% and flavoured with coffee, chocolate or fruit — provoked formal debate within the Brewers Association's…
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Brewed
Ready-to-drink canned cocktails grew from a negligible share of the US alcohol market to a category large enough to displace beer facings in major retailers — this…
Short read
Brewed
Corona Cero's appointment as the official beer of the Paris 2024 Olympics — a non-alcoholic product fronting the world's largest sporting event — marks the point at…
Short read